Ruote Borrani Merchandise

Borrani Americas now has available exclusive Ruote Borrani merchandise. We want to thank those of you who offered your opinions at events and through our Borrani Facebook page. It’s because of you that we now have a variety of items to offer.

Borrani Wire Wheel cleaning products

Maintaining your Borrani Wire Wheels doesn’t have to be a chore. Use the products the experts use in their shops and for concours events.

All too often the first thing we hear from people is how beautiful Borrani wire wheels are but how difficult they must be to clean.  We’ve been at this for such a long time that we sometimes forget many of you are just beginning to learn how to take care of your famed wire wheels. Let us save you some time and frustration. For 90 years Borrani has been building and cleaning wire wheels and now has available to you the same wash and wax formula used by Borrani Americas and by top restoration shops across the nation.

To really see a difference in your wire wheels we recommend both a wash and wax solution. The wash, Reveal,  is a specialized formula that lifts dirt and sheets it away but is still gentle enough to use on both classic and new Borrani Wheels. Borrani’s Reveal wheel wash also lessons the likelihood of water spots. To help in the cleaning process we tested a number of brushes and have made available our top recommendation. This brush reaches in between spokes to easily remove dirt and has a vinyl-coated wire stem to reach hard places and protect the wheel from scratches. To protect the integrity and beauty of your Borrani rim we also recommend a wax solution…Radiance. This formula will help prevent brake dust adhesion and pitting. This specially designed formula protects the metal to help keep your wire wheels cleaner, longer.

Borrani Logo Jacket

Borrani Jacket for Women

The famed red hand can also be found on clothing, mugs and hammers. Whether you want to clean and protect your rims, buy a knock-off as a paperweight or proudly wear the Borrani name we can help.

Again thank you for your input and if you have any additional ideas please contact us.

 

 

Borrani Americas at MINIs On The Dragon!

Wow, from hot rods to MINIs! We go from the Lone Star Roundup, showcasing Borrani rims on some truly unique pieces of art, to a very different atmosphere surrounding the MINI.  Borrani makes wire rims for even the newest of MINIs in the form of the S-Ray.

This week we are privileged to be showing off some Borrani S-Ray rims at MINIs On The Dragon in the breathtaking mountains of North Carolina.  This year they are expecting almost 730 MINIs to show up and wind through the roads of North Carolina.  Towards the end of the week and going into next week we will be able to bring you recaps and footage, so stay tuned!

Borrani Americas

Many MINIs like this one will be seen in North Carolina this weekend at MINIs On The Dragon. This one is sporting Borrani S-Ray rims!